What’s the BUZZ? — AI in Business
“What’s the 𝘽𝙐𝙕𝙕?” is a bi-weekly live format where leaders and hands-on practitioners in the field of artificial intelligence, generative AI, and automation share their insights and experiences on how they have successfully turned hype into outcome.
Each episode features a different guest who shares their journey in implementing AI and automation in business. From overcoming challenges to seeing real results, our guests provide valuable insights and practical advice for those looking to leverage the power of AI, generative AI, and process automation.
Whether you're just starting out or looking to take your efforts to the next level, “What’s the 𝘽𝙐𝙕𝙕?” is the perfect resource for staying up-to-date on the latest trends and best practices in the world of AI and automation.
What’s the BUZZ? — AI in Business
How AI Agents Will Change The Way We Work (Guest: Marek Kowalkiewicz)
In this episode, Marek Kowalkiewicz (Professor & Author) and Andreas Welsch discuss how AI agents will change the way we work. Marek shares his insights on the economy of algorithms that guide our everyday lives and provides valuable advice for listeners looking to learn how AI agents will shape our workplace.
Key topics:
- Describe the evolution from manual to digital and AI labor
- Anticipate change in business functions because of increased AI
- Support your business teams to prepare for a shift towards AI labor
- Share examples of algorithmic decision-making
Listen to the full episode to hear how you can:
- Anticipate AI algorithms influencing our behavior just as much as we influence theirs
- Expect colleagues will assume you have used AI, even when you have created it yourself
- Learn to collaborate with AI and AI agents to improve results
- Encourage employees to use Generative AI and share their approach with peers
Watch this episode on YouTube:
https://youtu.be/0uEEXP_tL2A
Questions or suggestions? Send me a Text Message.
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Disclaimer: Views are the participants’ own and do not represent those of any participant’s past, present, or future employers. Participation in this event is independent of any potential business relationship (past, present, or future) between the participants or between their employers.
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Today we'll talk about how AI agents will change the way we work, and who better to talk about it than someone who's actively working on that. Marek Kowalkiewvicz. Hey, Marek, thank you so much for joining.
Marek Kowalkiewicz:Thanks Andras. Excited to be here.
Andreas Welsch:Wonderful. Why don't you tell our audience a little bit about yourself, who you are and what you do.
Marek Kowalkiewicz:Absolutely. Thanks, Andreas. My name is Marek Kowalkiewicz. I'm based in Australia, but I'm originally Polish. So good on you, Andreas, for doing the proper pronunciation of my surname. That's not always a common skill around the world. Like I said, based in Australia, I work for Google. for the business school there. And I work with a lot of organizations, helping them transition, helping them design their new digital transformation strategies, helping them understand how. Digital technologies such as artificial intelligence will impact them over the coming years. My background is half academic, half industrial. I spent half of my professional life in places like Silicon Valley, Singapore, Beijing, working for large software organizations and really developing my skills there. So I have this mixed skill set and I apply it to real world problems.
Andreas Welsch:Awesome. I'm really excited to have you on and to learn, especially from that mixed background and what you're seeing right now, working with so many organizations. So fantastic. Now, for those of you in the audience, if you're just joining the stream, drop a comment in the chat where you're joining us from. I'm always curious to see how global our audience is, especially today where we shifted the time a little bit to make sure that folks in Australia, including yourself, are able to join. Should we play a little game to kick things off?
Marek Kowalkiewicz:Absolutely. I have no idea what's coming here, Andreas. So I'm a bit stressed, but let's go for it.
Andreas Welsch:Wonderful. All right. So this game is called In Your Own Words. And when I hit the buzzer, even the virtual one here, you'll see the wheels will start spinning. And when they stop, you'll see a sentence. I'd love you to complete the sentence with the first thing that comes to mind and why. In your own words. To make it a little more interesting, you only have 60 seconds for answer. So are you ready for What's the BUZZ
Marek Kowalkiewicz:Let's go for it. Let's do it. Okay.
Andreas Welsch:Perfect. Then here we go. If AI were a fruit, what would it be? 60 seconds on the clock. Go.
Marek Kowalkiewicz:If AI were a fruit, what would it be? I can tell you what I want AI to be. I want AI to be an apple, just a very, simple fruit. Nothing too sophisticated not a leche, right? High to Charles from CAIRs. Not a lychee not a banana. Not anything that, you know, that people think is in any way, it's unusual. I want AI to be an apple, something that we know where it grows. We have all tasted it. We can, we know what to do with it. We know what's what to bake with apples. We know what else. To do to do with, this fruit, I want the same with AI. Right now AI is this unusual fruit that probably doesn't even have a name. And that's not good. So make it an apple.
Andreas Welsch:That's a beautiful answer. Make it something that everybody knows. A really nice job. Wonderful. And if I look at the chat, I see folks joining from Australia from Poland, from Switzerland. So, great to have you with us. Thanks for being for being with us today. Now let's maybe jump to the questions for our topic of the show. How does AI and how do AI agents change the, way we work? And I've been following your talks and I know you have a book out as well. And I see you talk a lot about the evolution of labor from corporations to digital to algorithms to AI. What do you say, where are we headed and what would it look like in the future when there are more agents that are taking over even more parts of the work that we do in business?
Marek Kowalkiewicz:I think like everyone who has spent some of their life in academia, I'm trying to look into the future through the lens of the past. So I'm trying to identify what trajectory we're on. And so when you mentioned the corporations in the past, this is what we used to focus on in business. 20, 30, 40 years ago and I call it the economy of corporations, right? Every business person was focusing on creating a large corporation, scaling it, making it more, more productive, more efficient generate more revenues. And then something happened in the, early 21st century with the that, that initially dot com bubble, but then really the productization and growth of the business side of the internet, we realized that you don't really need to be a corporation to have massive influence on the economy in the world, and individuals, people, could have that. So I call it the economy of people, right? Economy of corporations shifted into the economy of people. And now what has been happening in the last more or less 10 years, but it really accelerated in the last couple or the last few years is a new economy where it's not corporations, it's not individuals, but it's software. Agents, algorithms can be AI, doesn't have to be artificial intelligence. Those algorithms are often becoming as powerful as those individuals or corporations were were in the past. And so I call it the emergence of the economy of algorithms. Now, I love to look at some of the business concepts that we use in those other economies and how do they apply in the economy of algorithms. And so one that I would leave with everyone who's watching is that shift from B2B and B2C to something. So business to business or business to customer to something that starts with B two a business to algorithm, right? So how do algorithms interact with businesses? But it continues and it becomes B2A2C or B2A2B. So we have those algorithms that are in between us. Think about yourself, Andreas. You might have an Alexa in your kitchen and you'll ask Alexa to interact with some business on your behalf. That's the concept. That's the world that's emerging at the moment where we have those more sophisticated relationships and algorithms. AI or not might be sitting between us and other businesses. Very exciting space. And I think this is where we're heading. We'll be seeing more of those algorithms being our partners, and being active entities, not just passive the way we saw it in the past, active entities in those relationships.
Andreas Welsch:I think that's super interesting, especially in business or even in a business entity itself, right, where you, for the most part, still work with people and you have questions and you collaborate and seeing how this even in a business will evolve to you working with agents and maybe your agent working with your colleagues agent to figure things out. And you talk to your colleague about certain things, maybe where the agent isn't able to make a decision, or where you still need to have that conversation. To me, that's super exciting.
Marek Kowalkiewicz:Absolutely, and there's a fascinating phenomenon in this space that we're starting to see. So when you think about it some of the viewers might be a bit skeptical about what we're talking about right now, and they could say, Hey, we had this automation already in the past, right? But there is something unique that is happening right now, and Andreas you already alluded to it, which is those agents built using the most recent technologies, the Generative AI is the one that comes to to mind immediately. Those agents are often capable of coming up with ideas that are not ones we would come up with, right? They have this broader spectrum of ideas and sometimes might suggest something that we haven't even thought about, right? Which is interesting. It's good in some situations. It's a bit worrying in other situations. But it leads to an interesting situation if you have those agents working on your behalf, and they come up with something Andreas, I'm a smart fridge, I decided I need to buy you this particular brand of ice cream that you should try. You think you're prompting them, but perhaps they're prompting you now. And so we're having this new effect of an AI. A bot starting an idea and then you're building on it. I call it the boterfly effect, just like the butterfly effect. But now we have bots and if a tiny bot flaps its wings with one idea, does it lead to a storm later on to play with the metaphor?
Andreas Welsch:Definitely economically. That's a super interesting concept and perspective as well, that we will have some kind of AI or bots, like you say, that will prompt us to maybe buy additional things, to make the meal tonight, or have some different considerations. Now folks, for those of you in the audience, if you have a question for Marek and I, please feel free to put it in the chat. We'll take a look in a couple of minutes. And I see many more people have joined from Australia, from India, and many different other places. So again, great to have you with us. Now, when we talk about algorithms, and even in the example that you gave, hey, this is what's in your fridge, maybe you can make a certain meal, or maybe here's a certain brand that you might enjoy. There's obviously a lot of potential, but I think there's also a lot of concern when we look at this algorithmic decision making. There's been a lot of talk about black boxes in the past where we don't really know how did this software came to a conclusion or how did it make its recommendation. And I think there are also a few different narratives in the industry. AI isn't going to replace you, a person using AI will, or AI is going to make you more productive and all these kind of things. But I'm not really sure it's all rosy red and sunshine. And so I'm wondering, what are you seeing? How can leaders help their business teams? Whether this development of more AI, more agents, more agentic workflows, and so on.
Marek Kowalkiewicz:There are some interesting studies popping up literally real time right now, questioning the productivity gains from Generative AI and showing that actually people end up being less productive when they use Generative AI. I think this is related to the lack of education and understanding how to work with those tools. So the kind of the natural first friction before we become efficient, but that's already an interesting question for managers and leaders: how do I help my people be more efficient rather than less efficient with those technologies? But to be directly responding to your questions and to talk about those various narratives that are in the industry at the moment, I did want to point into one particular narrative which sort of seems to position artificial intelligence as this super entity that's going to be so much better than everything else that we've ever imagined. And, for those of us who understand technology a bit more, many of us are puzzled by, this narrative. I, for one, welcome our future digital overlords, right? That would some people say. We know that those systems are almost hilarious outside of their very narrow domain of specialization. And rather than calling them digital overlords, I use this metaphor of digital minions. Just like minions, those yellow creatures in the movie. And you might have heard me use this term, Andreas, many times, I'm sure. But I think it's actually a pretty powerful metaphor, because what this means is we need to think about those AI technologies as systems that are always ready, just like the yellow minions, right? Always ready, excited to help. And if we tell them exactly what they should be doing and we're standing there and looking at them, they'll do a good job, right? But the moment we look away and let them do whatever they want to be doing, it's the story from the movie. Disasters unfold and we see it in the real life. So one of the important skills of leaders, of managers, is to explain this to their teams to show them that while those AI systems are extremely capable, the human, in most cases, needs to remain in the loop. And I'll talk about cases where it's not required, but in most cases, the human needs to be in the loop. I go as far as saying that every system should have a sticker slapped onto it. And I call it AI nutrition facts, just when you buy food what's inside. I want to start seeing IT systems that have a sticker saying this is an enterprise system, but it has Generative AI inside, which means some of the outputs it produces might not be as reliable as the outputs of a system that doesn't have Generative AI in it. But on the other hand, those outputs might be more creative, and perhaps this is really good for your scenarios. I want AI nutrition facts.
Andreas Welsch:That's an interesting concept. I can already see the color scale in front of my eyes, right? The, yellow, the red, and where do you fall?
Marek Kowalkiewicz:Is it healthy for me or not? Should I eat it?
Andreas Welsch:Now with that aspect of minions and if you don't watch it closely it goes off on a tangent. I'm also wondering sometimes going back to those studies that you've referred to, I'm wondering sometimes, will we all become reviewers of information? Whereas before we've created it, now we have an assistant, a co-pilot, whatever you want to call it, an agent that creates something for us or researches something on our behalf. And it comes back and you're like no that's not what I wanted. Do it again. And it comes back again. You're like, yeah, better, but still not. How our work shifts from creating to reviewing and coaching, I think will be a pretty exciting and interesting space as well to watch and to navigate.
Marek Kowalkiewicz:I think what's happening right now is that the job of answering questions is being taken by those AI systems. So perhaps our new job is questioning the answers, really the flip side of it. And we need to start to be more curious. And in fact, we need to become more critical. Our thinking needs to sharpen because we are being exposed to those artifacts that look okay. But we need to look into them and question them and, try to improve them the way that those systems of today, not systems of five years from now, but the systems of today are unable to develop when it comes to their quality.
Andreas Welsch:I think that's a really good point around how work will change- questioning the answers, coaching, giving more guidance. What other aspects are you seeing that people in different business functions need to be aware of as AI, as agents, enter the workplace.
Marek Kowalkiewicz:Look, one thing that I'm seeing, and I've been seeing it for a few years right now, is this trend of individual employees automating their own activities. This requires some skills, right? It required more skills in the past, a bit less these days, right? Because you could almost go to a Generative AI chatbot like ChatGPT or Claude.ai or you.com, and ask those those systems to help you in performing your tasks. But I see a lot of people who do it and then are a bit afraid to share it with their teams or their managers. Shadow AI, shadow artificial intelligence, massive potential problem for organizations. Imagine you have a workforce of people who have automated themselves out of their jobs, or they're immensely productive and you have no idea how they do it, right? You were assuming they're just doing like a regular human. And then they leave your organization, you replace them with the same number of employees and realize, hey, that's not enough, right? The productivity drops. And so it's very important for corporations right now to bring this shadow AI to light so that it can be managed well, it can be supported and do it in a way that doesn't alienate people, those workers, right? So never ever fire somebody who automates their job, right? I'm saying it because I came across at least one example of that worst decision ever. Make those people superstars in your organization. Promote them, help them build even bigger teams, train them and so on. So turn shadow AI into AI that's shining light on the organization. So that's a very important skill.
Andreas Welsch:I really love that angle. Early on in my career, I have been in IT and I've seen many of those examples where people go off and maybe buy their own tools or use something else that's maybe not approved by corporate. And to your point I think, we're seeing much more of that now because it's so much easier to use it and to get access to it. I can use it on my personal phone and I ask ChatGPT to do something, but the second I do that and I enter some proprietary or confidential information, that's gone, right? It's totally outside of my information security and IT security policies or boundaries or even outside of that access that we would usually have to on a corporate network.
Marek Kowalkiewicz:And Andreas, if I can give you another buzzword, to the dictionary. There's something that I call imaginary AI or even phantom AI. You know how you have phantom limbs right? Sort of thing that you feel something, but you don't have that limb. So a phantom AI is a situation in our organization where, and I have come across it already where some employees accuse other employees of using AI to automate themselves, but those other employees are not doing it. So this sort of creates a tension in the workplace where an employee says, that person is cheating because they, I saw their emails, I saw the documents that they're producing. No way they would write them themselves. They must be using ChatGPT or so, right? First of all, the question is, perhaps it's okay with the company with the company policies and so on to be using it. Second of all, is it really a problem in the team? Third of all, why didn't you ask this person, right? And so on and I could confirm there was at least one cases where that person wasn't definitely not using AI, but they were accused of using AI and then created a very toxic organizational culture, phantom AI, right? Not just shadow AI, but now we have phantom AI.
Andreas Welsch:But I think that again means it starts with the leader and with the leadership, and providing tools, providing opportunities, providing training so that it's a level playing field for everybody.
Marek Kowalkiewicz:Making sure that AI is not a taboo in your organization, talking about it, sharing all that information. Absolutely.
Andreas Welsch:Now, you've already shared a couple of examples over last couple minutes of AI and agents and I'm wondering if you have another example where that's been implemented, and it's been working really well, like automated AI driven decision making.
Marek Kowalkiewicz:So it's a very interesting space because, we as humans, we typically remember the stories of disaster, right? I could give you a list of 50 disasters of using AI or Generative AI just like this, right? Because they're catchy we remember them, everyone talks about them. Every time we start to think about give me some success stories of the use of AI, that list is a bit harder to generate, right? That's not true. Because there's fewer of them, I would argue there's way more cases of successful implementation and use of artificial intelligence. And when I use the term artificial intelligence we've had it for decades, right? So, that there's really big history there. And why is it the case? Because the successful implementations of AI. When they're successful, they become transparent, they become invisible. They just work there., They just work full stop and we stop noticing them. Want examples? Sure. Our cars that we drive these days on our roads have never been as safe as they are right now. And that's all to the developments in computer vision, in all sorts of robotics, automated braking systems, and lane following, and even seatbelts, right? This is all the uses of artificial intelligence. Some of those are expert systems, the kind of the older understanding of artificial intelligence, but computer vision, most definitely that the sort of the modern deep learning type of artificial intelligence systems. Airlines? Same story, right? Of course, we the moment I mentioned airlines, we all remember a couple of incidents. But again, it's never been that safe in this space. Spam filters are so good many people don't even know there's something like a spam filter anymore, right? In the past we had to install a spam filter. Fraud detection systems? When was the last time you were going through your credit card transactions to see whether there was any fraud? We don't do it anymore because those systems work very well in the background. Now, with those examples that I mentioned, and there's more supply chain optimization that I could talk about as well. With all those examples that I mentioned, they all have one thing in common, and that is I have not mentioned a single example of Generative AI implementation that sort of fits your description. And this is because I think we're still in that phase of really truly understanding what's the value of Generative AI. And there are some kind of narrow cases of good examples. Even in my team, we use Generative AI for things like scenario planning and so on. We're very happy with this, but I think on the kind of the industry scale, we still might need to wait until we're really confident, that we know where Generative AI really fits that business.
Andreas Welsch:That's an interesting point. I was just reading an article by Gartner last night. They're having a conference in Australia this week and they said they found that 30 percent of Generative AI projects don't go beyond the pilot stage. Now, I think many people might find this alarming, and it fits the narrative of, hey, are we going into the next trough of disillusionment, or the next AI winter? It's not delivering on the promise. But then when you compare that to Gartner's statement end of 2020/21, when they were talking about machine learning, they said, hey, 54 percent of projects don't see the light of day. So 30%? It's actually a 24 percent improvement, at least in my book. So maybe we are learning something.
Marek Kowalkiewicz:And remember that after a trough of disillusionment comes a plateau of productivity. And in order to get there, we need to understand what does not work as well. And that's the part of the learning.
Andreas Welsch:Absolutely. Hey, we're getting close to the end of the show and I was wondering if you could summarize the key three takeaways for our audience today what we've talked about before we wrap up.
Marek Kowalkiewicz:We are witnessing an emergence of a completely new economy where algorithms, software agents, AI, whatever you want to call them, I call them digital minions, are now creating and consuming value. So they should be called economic agents, and that really gives rise to this new economy of of algorithms. Those agents cannot be fully trusted, just like you don't jump into your Tesla, set it in a self driving mode, whatever they call it these days, and go and fall asleep. That's not how you drive a Tesla. That's how you die in a Tesla. You still watch the road and you still should be able to take over. That's what digital minions should be treated like as well. And in organizations, we need to recognize that there's a growing wave of shadow AI, and perhaps even phantom AI. And as leaders, we need to develop new strategies, how to address that. We need to learn how to lead mixed human AI teams. This is not something that we've learned during our MBA or business courses, at least not so far. That's a new set of skills that we have to develop as leaders in the coming years or as soon as possible.
Andreas Welsch:Awesome. Thank you so much, Marek. It was a pleasure having you on. Thank you for sharing your expertise with us. was really insightful conversation.
Marek Kowalkiewicz:Thanks for having me on, Andreas
Andreas Welsch:Perfect. And for those of you in the audience, thank you for joining us.